The Tank asked its newsletter readers to name its new record label.
Mho Salim/TANK Center for Sonic Arts
Musicians have performed in the silo for decades, drawn by its unique acoustic qualities, rustic aesthetic and/or relative isolation. Many performances have been recorded and showcased across social media; the Tank has been uploading performances to SoundCloud for almost a decade under the name. Now future performances will be released under the Round Sounds label, heightening the credibility of the work.
Round Sound's name was sourced through the Tank's newsletter, where it asked its roughly 10,000 subscribers to submit suggestions. Among the finalist monikers were TANKsounds and Rangely Records. But the winning title came from California resident Helen Holgate, who became connected with the Tank through boardmember and flutistRound Sounds' official launch will not happen until September 2022, to allow time for fundraising, publicity, graphic design and audio work.
Over the past nine years, the Tank has been outfitted with professional recording equipment, provided through grants and other funding, that are housed in a repurposed shipping container a few feet away. The Tank's staff also includes two audio recording professionals.
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