Tesla, Nike, Adidas... who's next? Revisit the moves that had even the normiest normies talking about crypto in 2021.
of virtual sneakers and collectibles brand RTFKT. As a result of the partnership, Nike officially became the largest producer of athletic-based goods within the United States and one of the first big-name apparel brands to enter the burgeoning Metaverse ecosystem.that the company will be able to"serve athletes and creators at the intersection of sport, creativity, gaming and culture" and"extend Nike’s digital footprint and capabilities.
Adidas’ Punks Comic NFTs sought to bring together the world of nonfungible tokens and physical comic books to create a novel offering of so-called crypto comics.released The prominent beauty brand allowed clients signed up for its rewards program to obtain these collectibles by simply sharing their “stories of optimism” via Instagram, TikTok and Twitter following a significant purchase.Last year, one of the world’s most recognizable brand names, Coca-Cola,As part of the charitable effort, digital collectible marketplace OpenSea hosted the auction of Coca-Cola’s NFTs over a three-day period from July 30 to Aug. 1.
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