On Thursday, pet-services provider Rover announced its new cat-focused services in its first expansion beyond dog walking and boarding services.
announced that it's moving to serve pets of a more feline persuasion with a new line of services for cats.
Rover, the popular dog-walking app, could be entering the second of its nine lives as it expands into services for cat owners for the first time.announced it has expanded its suite of services to include in-home drop-in care and boarding to cat owners. But Rover's dog-friendly name is staying put. The demand was apparent, he says, because Rover users were trying to"hack" the app by creating a dog profile for their pet cat, or by manually searching service providers in their area that listed"cats" in their profiles.
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