Female venture capitalist Brianne Kimmel is making a mark with her own VC firm, Worklife Ventures, and a focus on billion-dollar ideas for a new work culture.
Female venture capitalist Brianne Kimmel's Worklife Ventures has invested in 50 portfolio holdings since 2019, some which have surpassed $1 billion in value.
For Kimmel, who launched Los Angeles-based Worklife Ventures in late 2019 and has since raised two funds totaling $45 million with high-profile backers Marc Andreessen and Zoom Video Communications CEO Eric Yuan, much of that research focuses on the changing work/life balance in the U.S., hardly the workaholic syndrome of earlier tech booms. And the effort came before Covid led to an even greater societal reckoning with the nature of the traditional workplace.
Even as workplaces reopen, more workers are choosing to stay at home where they can be productive and balance jobs with their personal life, according to a recent survey by Pew Research Center of nearly 6,000 adults. About half would start looking for a new job if they had to return to the office full-time, a Worklife Ventures survey of 575 employees at technology companies additionally found.
All this is a long way from Kimmel's upbringing in Youngstown, Ohio, in a working-class family of immigrants from Ukraine who labored in the town's steel and auto-making industry. Like Youngstown, which is transitioning from rust industries to tech-led businesses, she found new horizons in the digital world. After graduating with a journalism degree from Kent State University and anxious to move away, she landed in Sydney and spent five years working at an ad agency.
Kimmel was the first investor in Heylo, formed in 2019 by two ex-Googlers Eric Winters and Brandon Pearcy as a platform for community group leaders to manage memberships, payments and events planning for social activities, collecting a commission on dues. The San Francisco-anchored startup has grown to 1,000 communities and attracted $1.5 million in venture financing, led by Precursor Ventures.
Kimmel also tapped another startup with outsourced services, Pietra, and invested early. Based in New York, Pietra offers founders a quick route to launch, with custom-designed products from factories, e-commerce sites and connections to suppliers.
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