A collaboration between Prism London and rajni_jacques, these bikinis are for denim lovers everywhere.
—and the answer is clear: exactly the same fabric as always. In celebration of the swim and eyewear line’s decade of existence, Laub enlisted her longtime friend to mine the label’s archive and resurrect the bikinis that best reflect her effortless day-to-night style. “If there’s a way for me to incorporate denim into my wardrobe 24/7, I will,” says Jacques. “I don’t have a specific go-to: I’ll wear high-waisted, boyfriend, baggy…I just feel my most comfortable in denim.
Despite her own elevated-casual sensibility jumpstarting the venture, Jacques is quick to point out that the final outcome is far from a vanity project: “I didn’t want it to be all about me and what I like,” she says, emphatically. “I was thinking about all the different women I’d love to see wear it and made myself accountable for different shapes and sizes.
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