To Compete With Netflix, RTL Launches German “All-in-One” Streaming Bundle

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To Compete With Netflix, RTL Launches German “All-in-One” Streaming Bundle
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RTL Deutschland has launched an “all-in-one” streaming service in Germany, offering subscribers a one-stop-shop for video, live sports, music, podcasts, audiobooks, and digital magazine subscriptions. The new platform aims to compete with Netflix and capitalize on the growing trend of bundling services.

Deutschland on Wednesday launched an “all-in-one” streaming service that promises to bundle video, live sports, music, podcasts, audiobooks and a suite of digital magazines in a single monthly subscription.

The new package, launched as part of the group’s RTL+ streaming service, bundles RTL’s video content — more than 55,000 hours of drama, reality TV and sports programming, including the UEFA Europa League championships and NFL games — with more than 100,000 audiobook titles from Penguin Random House , some 120 million songs supplied through a deal with French-owned music streamer Deezer, as well as several thousand on-demand podcasts.

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