Can there be such a thing as too much soccer? Yes, says the boss of Adidas, who ...
FILE PHOTO: Kasper Rorsted, CEO of Adidas, the world's second largest sports apparel firm attends the company's annual general meeting in Fuerth, Germany May 11, 2017. REUTERS/Michaela Rehle/File Photo
Kasper Rorsted, chief executive of the German sports apparel maker, told Welt am Sonntag newspaper there was a risk of fans getting bored if exposed to too much soccer, adding that he, a game enthusiast, had skipped the final of the European Nations League. “I’m a soccer fan, but after a very long season you reach a point where you want a break,” he said in an interview published on Sunday. “It would be better for the sport if more handball, biathlon and tennis were broadcast on television.”
Launched in 2018, the Nations League is a biennial tournament of men’s national teams run by European governing body UEFA.
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