President Donald Trump's decision to slap 10per cent tariffs on imported surfboards convinced surf executive Sue Bowers to move factory jobs out ...
LOS ANGELES: President Donald Trump's decision to slap 10per cent tariffs on imported surfboards convinced surf executive Sue Bowers to move factory jobs out of China: but not back to the United States, which was one goal of Trump's tariffs.
Instead, Bowers - not a surfer herself but who learned the ins-and-outs of surfboard construction from Doyle - is joining the growing list of U.S. manufacturers and retailers reconfiguring supply chains in the wake of the Trump's bitter trade war with China. Trump delayed putting the 10per cent duty on cellphones, laptops and other consumer goods in hopes of blunting their impact on U.S. holiday sales. But surfboards and many other products did not win a reprieve.Southern California was surfing's epicenter in the late 1950s and early 1960s, spawning a billion-dollar international business around surfing's relaxed, sun-soaked lifestyle.
2018 surfboard imports hit 916,246, up from 102,850 in 2004, when the U.S. Census Bureau started collecting that trade data. Those imported surfboards now account for upwards of 90per cent of sales in the small and slow-growing domestic market, experts said.
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