Dirty Dough wants to file a counterclaim that would allow it to seek money from Crumbl for financial harm from a lawsuit Crumbl filed almost a year ago.
SALT LAKE CITY — Dirty Dough is firing back at its competitor in the continuing saga of Utah's cookie wars.
At this point, the cookie company has only asked Utah District Court Judge Howard C. Nelson Jr. to allow it to file the counterclaim past the deadline — but it included the counterclaim in the filing. Dirty Dough officials said they only recently discovered the information that led them to this decision.of what it calls "confusingly similar" logos, websites and other marketing materials.
The lawsuit against Crave is also still ongoing; discovery in that case is set to end on April 24, and a jury trial is scheduled for early 2024. The company also claims Crumbl filed the lawsuit against a company it saw as a direct competitor "without significant market share and with limited financial resources to fight their claims," and said Crumbl should have known the lawsuit would not succeed but filed it anyway "in an attempt to stifle growth and competition."
It says the Dirty Dough product photographs shared in the initial lawsuit were posted before those that Crumbl claims it copied.
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