SPONSORED: Video Quick Take: NTT’s Lisa Esch on Enriching Digital Experiences in Health Care from NTTDATA
Welcome to the HBR Video Quick Take. I’m Todd Pruzan, senior editor for research and special projects at Harvard Business Review. The future of successful health care is predicated on what’s important to patients and their health and well-being journey. This requires building trust and transparency across the entire ecosystem through technology-enabled proactive collaboration.
But what happened with all that digital is that we developed a very disconnected digital experience. A lot of these were point-of-care solutions and stood up on their own. They may have been outside your current health care system or provider network, and people ended up with multiple portals and didn’t have access to all their care records when they were digitally engaged. So those are some of the challenges that we’re trying to overcome now.
And right now there’s a concerted effort to take the robot out of the human when we try to automate things and the willingness to really now allow certain tasks to be automated, leaving the creative and more human tasks to be fulfilled by individuals. And this is a really positive aspect that we’re seeing in the digitization of health care.
But it starts with a strategy. So I know we started this digital journey, oftentimes with just point-of-care solution problem solving. But now it’s time to take a step back and look at what we have.
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