Walmart has launched a concerted effort to share more about its extensive cybersecurity strategy as it continues to evolve from a big-box retailer to a big-tech competitor.
The retail giant hosted its first-ever cybersecurity media day with six reporters earlier this week at its Bentonville, Arkansas, headquarters.
The daylong event included its first-ever public tour of an on-site data center, a demonstration of the security teams' ransomware responses, and a handful of panel discussions and roundtables with senior executives.Walmart, like other big retailers, has historically been hesitant to share much about its cybersecurity program beyond the occasional one-off executive interview or conference panel participation for fear of malicious hackers learning too much about its systems.
But by sharing the details of its security program, Walmart now hopes to build customer trust in all of its offerings — retail and beyond.Jerry Geisler, Walmart's global chief information security officer, told Axios that this week's event is just the start of the company's efforts to pull back the curtain on his team's wide-reaching efforts.
"We landed on this realization that, like many companies, we don't talk a lot about this," Geisler said during a brief interview. "We think we're at a point where we want to start telling that story." Geisler sees sharing this story as integral to Walmart's mission of building customer trust: If people know how much Walmart pours into securing their personal information, then privacy-minded consumers will keep buying from Walmart.Cybersecurity at Walmart goes far beyond its brick-and-mortar locations and e-commerce activities.
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