Just as we've done with the Approval Matrix, the Strategist has created a matrix ranking kids toys for all ages
Photo: Photo-Illustration: Stevie Remsberg; Photos: Courtesy of the retailers If you’re familiar with New York Magazine’s Approval Matrix, you might recognize the concept here — except this matrix is dedicated entirely to toys. Matrices, we should say; we’ve created them for ages 1 through 10. There’s the Educational quadrant: the musical blocks that will introduce the rudiments of melody; the Barbie-like doll that teaches you to code.
Each toy in every corner comes highly recommended. We spent the past three months gathering insight from dozens of experts in different age groups, including psychologists, discerning parents, nannies, teachers, and a Mensa member. We also surfaced the absolute best toys we’ve encountered in our own personal experiences as product obsessives , diving deep into Amazon reviews for cross-reference along the way.
The Strategist’s gifts coverage doesn’t stop at fifth grade, of course. We’ve also got lists for teen boys and tween and teen girls, too, and every other age in your life coming in the weeks ahead. In the meantime, you can start making your way through 1 to 10 below. For 2-Year-Olds A shape sorter, a Radio Flyer, a mini–lawn mower. For 4-Year-Olds A talking microscope, a singing Elsa, a car that can repair itself.
The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.
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