The British government is pushing worldwide Olympic sponsors to pressure the International Olympic Committee over a proposal expected to permit Russians and Belarusians to compete as neutral athletes in the 2024 Summer Games in Paris.
SALT LAKE CITY — The British government is pushing worldwide Olympic sponsors to pressure the International Olympic Committeeto compete as neutral athletes in the 2024 Summer Games in Paris.
The United Kingdom's new secretary of state for culture, media and sport, Lucy Frazer, has joined Ukrainian President Volodymyr Zelenskyy in reaching out to the 14 international companies that are a major source of revenue for the IOC. Frazer reiterated concerns about the IOC proposal raised last month in a statement about Russian and Belarusian athlete participation that was signed by representatives of 35 countries, including the United States.
Pointing out that no final decision has been made, Frazer said in her letter that the IOC has been "strongly urged" to respond to the issues being raised "and reconsider its proposal accordingly." It's not clear how — or even if — the Olympic sponsors will respond, said Mark Conrad, director of the sports program at Fordham University's Gabelli School of Business in New York City.
"But here, as long as the sponsors need the IOC more than the IOC needs them, the leverage could be in favor of the IOC," he said, especially with the interest next summer's Paris Games is expected to generate.
Singapore Latest News, Singapore Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Stéphane Ashpool to Design France’s Olympic Uniforms for Paris Games in 2024Hometown designer Stéphane Ashpool has been named artistic director in charge of the French Olympic and Paralympic team uniforms for the Paris Games in 2024.
Read more »
Dick Fosbury dies; Olympic gold medalist revamped high jump event with his ‘Fosbury Flop’Over time, his move became about more than simply high jumping. It is often used by business leaders and university professors as a study in innovation and willingness to take chances and break the…
Read more »
Olympic gold medalist Dick Fosbury, who created the ‘Fosbury Flop’ high jump move, dies at 76Dick Fosbury, the lanky leaper who revamped the technical discipline of high jump and won an Olympic gold medal with his “Fosbury Flop,” has died. He was 76.
Read more »
Dick Fosbury, Olympic gold medalist who revolutionized high jump with 'Fosbury Flop,' dead at 76Dick Fosbury, known for changing the sport of high jump, has died at the age of 76, his publicist said. He was known for the 'Fosbury Flop.'
Read more »
Dick Fosbury, who won an Olympic gold medal with the 'Fosbury Flop,' dies at 76Olympic high jumper Dick Fosbury died on Sunday after a battle with cancer, according to The Associated Press.
Read more »