All startups hunt for capital, and in order to attract it from investors or funds they need, first of all, to contact them. - startup vc
However, when attracting investments, you may encounter difficulties even at the first steps, for example, with a low conversion rate of responses to your requests. In this article, I will share my experience and try to give several answers to the question - how to contact the investors so that they answer?
You must clearly understand whether your company falls under the criteria of the market and the stage which the fund invests in, whether you fall under its investment interests. The second question is: “Is the fund active or not?” Look when the last investment was made, use open sources like Crunchbase.
If you write to an intern, they will most likely respond to you and ask for more information. And then, a couple of iterations of Q&A later, it may happen that they stop returning to you, and that’s after they have started a long-term dialogue and have set a few calls for discussion! Why is this happening? Because at the intern level, an employee does not make the decision to invest or not to invest.
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