“Iowa: Your mom says all your friends are moving back.” And in this case, it turns out your mom is absolutely right.
There’s a delightfully irreverent gift shop based in Des Moines called Raygun where you can buy T-shirts emblazoned with slogans like, “Des Moines: French for ‘The Moines’” and “Iowa: 75% Vowels. 100% Awesome.”
“I loved growing up in Iowa, but I knew I wanted to experience opportunities outside of what I had always known, and somewhere warmer in the winter sounded nice, too,” says Keehner. While she and her husband enjoyed life in Austin, they knew they’d end up back in her home state. “It was just a matter of when.”Why? The same reason given by every single person I interviewed for this article: family.
Real-estate developer and entrepreneur Nate Kaeding, 36, feels the same way. A University of Iowa graduate who was drafted by the San Diego Chargers in 2004 and played there for nine seasons, Kaeding moved back to Iowa City five years ago to get his M.B.A. and put down roots. “I put a lot of value on community and being close to family,” he says. “The school system here is amazing. It’s a clean, healthy, safe, entertaining place to raise kids.
Carty says he’s seen an interesting common thread among native Iowans who are moving back to the area: the desire to be spontaneous in a way big, crowded cities don’t allow.“We enjoy a pace of life that’s just easier. We can afford to enjoy the amenities our region has to offer, which are plentiful, and our commutes are short.
According to Mandy McWherter, director of membership for the Technology Association of Iowa, “Iowa nice” has made the state’s tech and startup scene much more inclusive and accessible than the competitive, cutthroat culture of Silicon Valley. This warm, personal approach to networking has proven extremely successful, making Iowa a veritable tech destination, packed with high-quality jobs and excited to welcome new to fill them.
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