Taylor Swift's t-shirt typo is'nt a total disaster
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Mistakes are"not common but not unprecedented," says Henry Oliver, editor of New Zealand's Metro magazine and co-author of"Getting the names of cities wrong is the most common mistake - but once you've left for tour, and you've got boxes of t-shirts, the error seems to stick." To put that in perspective, revenue from live music concerts worldwide last year was $5.65 billion ; while the global market for recorded music was worth $19.1 billion , according to the IFPI.
"So, for example, Harry Styles came to play recently in Auckland, and there was the opportunity to go and buy merchandise the day before the show.
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