Compared to 2022, sales of women’s button-down shirts in small sizes have increased by 12 per cent; and sales of large sizes have decreased by nearly 11 per cent
The recent rise in weight-loss drugs such as Ozempic and Wegovy is creating significant waves in the fashion industry, with consequences that are unintended, but not entirely unexpected.
This shift goes beyond just clothing as it signals broader changes across the entire fashion industry. Despite the increased visibility of plus-size models over the past decade, many of those models are now openly expressing their frustration at once again being overlooked by the industry. Some of them even say many fashion brands they had previously worked with have stopped booking them for jobs. That loss of jobs has sparked a debate about the industry’s direction.
All in all, the actual effect of Ozempic on the population’s weight is questionable. The average weight of Americans, with the proportion of people weighing more than 200 pounds actually rising.
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