There are 183 million people shopping on eBay, a bustling e-commerce market second only to Amazon. But because of its origins as an auction site for used goods, shoppers head over to the site looking for deals. Let's look at tips on growing an eBay shop to compete with larger retailers.
Use Fixed Rates For A Higher Return
Because fixed price listings work much like inventory at any traditional retail store, sellers are able to update listings using the Bulk Editor feature allowing them to make global changes more efficiently. It also gives sellers the option to enable the Best Offer Feature which allows shoppers to submit offers for consideration, giving sellers some of the auction functionality while listing products at a fixed price.
It’s also important to keep descriptions streamlined and organized – use lists where necessary, keep paragraphs to two or three sentences, highlight features and benefits, and use headings where appropriate. All the setup stuff like fees, fixed rates and photos lay the groundwork for a profitable eBay store. To compete with bigger sellers like Amazon, however, you’ll have to scale. That means at some point you’ll need to automate. But eBay’s automation controls are fairly limited.
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