GoogleSearch is about to get smarter and more helpful, surfacing details specific to your needs with generative AI to answer Microsoft's Bing Chat.
Google is rolling out big changes to its top product, Google Search, adding generative AI capabilities. That means you don’t have to switch to Bing to get a more helpful AI-enhanced search.
Related Videos Google calls this feature Search Generative Experience and it will be part of its new Labs feature. Labs isn’t new, but it has expanded to cover more Google services, including search. With AI assistance, the information from various websites is collected and summarized with your particular search in mind. SGE also suggests ways to explore further. Search has changed forever and even though Microsoft started this new paradigm, the contest is far from over.
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