Zalando will offer beauty products in five new markets and add more brands from ...
The logo of fashion retailer Zalando is pictured in an office building in Berlin, Germany, December 17, 2018. Picture taken December 17, 2018. REUTERS/Fabrizio Bensch
Zalando first started selling women’s beauty products a year ago in Germany in a bid to counter a fall in average order size and boost profitability by encouraging customers to add a lipstick when they buy a dress.
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