Grandparents Spend Big on Holiday Gifts for Grandkids

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Grandparents Spend Big on Holiday Gifts for Grandkids
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Americans plan to spend an average of $1,430 on gifts, travel and entertainment this year. But how much of that goes to the grandkids?

As many families tighten their budgets this year due to inflation, there seems to be one area of spending that’s seemingly resistant to the cutbacks—holiday gifting.of 4,000 Americans reports that 74 percent of adults plan to spend the same or more this holiday season as they did last year. On average, shoppers will drop $1,430 during the holidays, with around $754 going to gifts, $452 to travel and $224 to entertainment.

If you dive in deeper to see how this spending shakes out, you’ll see that the average amount per grandchild comes to around $218.of 1,700 grandparents also shows that spending isn’t equal across the sexes. Grandfathers seemingly spend a little more on holiday gifts than grandmothers , with parents in Oklahoma , Connecticut and Washington, D.C. spending the most.

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