A 24-year-old Singaporean has become one of the 13 finalists in Icelandair's global search for a really bad photographer. The winner will be chosen by Icelandair's marketing team and will receive a 10-day trip to Iceland in June with travel expenses covered, and a whopping US$50,000.
A 24-year-old Singaporean has become one of the 13 finalists in Icelandair 's global search for a really bad photographer . The Icelandic carrier took to social media on Thursday to announce the list of finalists for its campaign which closed applications on April 30.
Singapore's Mikael is amongst finalists from cities like Hamburg and Paris, who are in the running for a 10-day trip to Iceland in June with travel expenses covered, and a whopping US$50,000. According to Icelandair, the campaign drew 127,642 applications, which were whittled down to the best of the worst - 13 individuals aged between 24 and 73. To participate, applicants had to submit a video explaining why they were best suited for the campaign.
Mikael showcased several examples of self-taken pictures, which are often labelled as terrible by his friends. He said I genuinely do not care about photography. The only reason why I take photos is so that I can remember my experiences at the time. Most of my photos look terrible, from what my friends say, he added, showcasing multiple self-taken photos, all of which appear out of focus.
According to Icelandair, the winner will be chosen by its marketing team, based on an applicant's submitted materials and their overall alignment with the contest concept. A message from the airline read The good news, however, is that out of 127,642 applications, a sea of truly questionable photography, you're simply not the worst. Congratulations we think
Icelandair Really Bad Photographer Singaporean Finalist Photography
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