China's online army shows foreign brands who's in charge

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China's online army shows foreign brands who's in charge
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BEIJING (BLOOMBERG) - China's most powerful weapon as geopolitical storm clouds gather may not be tariffs or riot police, but ordinary consumers at their keyboards.. Read more at straitstimes.com.

BEIJING - China's most powerful weapon as geopolitical storm clouds gather may not be tariffs or riot police, but ordinary consumers at their keyboards.

Chinese consumers have proved a potent force in pushing change on local issues such as tainted milk and substandard vaccines. But that same outrage can be just as powerful when applied to politics, with critical coverage in state-controlled media spurring Internet users to call for boycotts on the country's social media platforms.

While PwC issued a statement calling the original post a fraud, it didn't mollify critics on Chinese social-media platforms, according to the Global Times, a state-run tabloid, which said the firm's response"sparked widespread dissatisfaction among the public" because it didn't strongly condemn the demonstrations.

Versace, owned by US-listed Capri Holdings Ltd, apologized on Sunday and removed an offending T-shirt that didn't properly identify Hong Kong and Macau, both former European colonies that are now special administrative regions of China.

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