The life behind Gerardo’s Building, one of Phoenix's historic Hispanic businesses

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The life behind Gerardo’s Building, one of Phoenix's historic Hispanic businesses
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In metro Phoenix's Warehouse District, Gerardo Verdugo Walker established businesses vital to the Hispanic community, including Sonorense Café.

Many small free-standing homes and some tenements plus restaurants, cafés, bars, grocery stores, barber shops and all the other businesses vital to the life of a Hispanic community once existed in what we now call the Warehouse District.

Gerardo’s, built in 1928 according to the pediment on the Third Street side of the building, has an intriguing history. One puzzling aspect is the name of the building. One might conclude that the owner’s last name was Gerardo which is often the traditional naming method. But no, Gerardo was the owner’s first name. In fact, his full name was Gerardo Verdugo Walker.

But sometime in 1936, Gerardo decided to close his garage and take over the ground floor operations. And thus, Sonorense Café, store and bar came into being. Sonorense means Sonoran and Gerardo was born in Hermosillo, Sonora, Mexico. Gerardo ran his family-friendly business into the 1960s, although the name did change over time.

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